Life Style

Tropical patterns most popular during holidays

The holiday season has restarted in Turkey with the end of the Muslim holy month of Ramadan.

Clothes with tropical patterns are among the most popular summer clothing. Now, don’t think that tropical patterns are limited to Hawaiian print t-shirts. Fashion designers are now using tropical patterns in many different clothing items. It is possible to see examples of tropical patterns in the 2013 summer season as many fashion designers have incorporated them into shoes, sandals, bags, scarves, trousers, dresses and many accessories.

Patterns of mixed leaves, palm trees, pineapples, dark reds and dark blues — even uttering all these words makes one enter the tropical atmosphere. Just imagine yourself wearing a dress with tropical patterns. It will be impossible not to get into a vacationing mood.

Patterns in hues such as green, blue, orange or pink against black backgrounds are very trendy this summer. You can see different versions of this in Dolce & Gabbana’s collection. While fashion designers Stefano Gabbana and Domenico Dolce combined tassel earrings and headbands with lemon patterns, Hermes mostly uses palm trees and Moschino Cheap & Chic pineapples in their collections. But parrot motifs are the most frequently used of the tropical items. There are parrots that are so striking in their colors in the collections of many brands such as Paul & Joe, Marni and Rupert Sanderson. Rupert Sanderson’s shoes, especially, have wonderful parrot motifs as well. The use of this motif in different types of shoes makes it easier for one to choose in accordance with her (or his) own style.

Let’s talk about how clothes with tropical patterns can be combined with other clothes. When you wear a shirt, skirt or trousers in these prints, you can highlight your style by wearing tasseled and colorful accessories. One of the methods used by fashion designers is to combine Hawaiian patterns with striped items. Since all the tropical patterns are vibrant and colorful, you can combine them with accessories that have the same color tones.

Luxury brands tired of logos

Results of a survey conducted several weeks ago by Bain & Company are striking. According to the survey, which examined the course of luxury spending, consumers are now more interested in products without a logo. Big logos of the 1990s were left long ago, but luxury brands were still continuing to use logos on accessories in particular. The survey’s results show that consumers buy more luxury products that don’t have a logo, are made of high quality fabric and are produced by those with great skill. In the early 2000s, the CEO of Bottega Veneta, Patrizio di Marco, described his brand, which produces luxury products, as one that does not need to use a logo because it highlights quality. Hopefully, Marco’s remarks will be an example that shows other brands how to fall in line with the choices of customers. 

Fashion carries art to commercials

Fashion and arts become mingled more and more every day. We have already become accustomed to fashion designers whose collections are inspired by various art movements. Actually, we have already search for traces of particular art movements when we see a new collection. Yet, fashion designers do not find this sufficient now. They also carry the traces of art movements to their commercials. The latest example of this has come from Valentino, whose commercial was inspired by artists such as Rembrandt and Johannes Vermeer.

TUNA AYBURC
Emailtuna@thelondonpost.co.uk

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